Built a strategic voice system for AI support that felt intuitive, on-brand, and distinctly human from first interaction.

Crafting a Brand Voice for Conversational AI

Home

Positioned Oofos as a cultural leader in rest with manifesto copy, creator content, and story-driven social experiences.

Let Recovery Lead

Made AI sound human. Cut support tickets by 80%.

Talk Like a Human

Scripted a brand video that framed a new health platform around heart, connection, and everyday impact.

What If Healthcare Felt Human Again?

Brand film that turned healthcare tech into human connection.

Build a Better Way

About Me

Fan voice that drove +178% engagement and $4M in traffic.

Creating a Voice Fans Could Rally Around

Spec campaign reframing rest as cultural power.

Contact

Migration campaign that delivered 40% faster launches.

Making a Migration Feel Like a Brand Moment

Internal campaign that turned adoption into advocacy.

Turning Internal Tools into Culture Drivers

Unified 500+ clinical messages under one human voice.

Human-Centered Messaging for Digital Care

Transforming a Legacy Intranet Experience

Long-form storytelling that earned trust across audiences.

Voice in Action

center

left

Black woman sits in quiet reflection on a couch, bathed in soft light.

Slipping into recovery shoes becomes a quiet ritual—rest from the ground up.

Scene 1: Grounded

A journaling moment in soft light reminds us who we are.

Scene 2: Stillness

Cooking alone becomes an act of sacred care.

Scene 3: Nourishment

This isn’t the end. It’s the beginning.

Outro: Let Recovery Lead

Woman in robe smiles while sipping from a mug.

Softness as Resistance

Even a curtain shift can be an invitation.

Open Door, Open Heart

A Room of One’s Own

Held by the Light

— Veronica Levinsky, Head of Marketing at Copyfolio

Let’s Build Something That Moves.
Because good work should make people feel and brands remembered.

Whether you’re hiring, collaborating, or scouting your next ACD — my inbox is open.
Let’s talk ideas that hit emotion, drive results, and actually scale.

Drop a line.
I’m all for smart briefs, brave brands, and creative partners who love the craft as much as the outcome.

Based in Seattle.
Working anywhere stories move culture and numbers.

Let’s Build Something That Moves.Because good work should make people feel and brands remembered.

Whether you’re hiring, collaborating, or scouting your next ACD — my inbox is open.Let’s talk ideas that hit emotion, drive results, and actually scale.

Drop a line.I’m all for smart briefs, brave brands, and creative partners who love the craft as much as the outcome.

Based in Seattle. Working anywhere stories move culture and numbers.

Let’s Build Something That Moves.
Because good work should make people feel and brands remembered.

Whether you’re hiring, collaborating, or scouting your next ACD — my inbox is open.
Let’s talk ideas that hit emotion, drive results, and actually scale.

Drop a line.
I’m all for smart briefs, brave brands, and creative partners who love the craft as much as the outcome.

Based in Seattle.
Working anywhere stories move culture and numbers.